Gently cleanse your waves or curls—and define them with a wheat protein and organic aloe blend that expands when hair is wet and retracts when hair is dry—taming frizz and increasing shine.
Aveda's own pure-fume™ aroma with certified organic lemon, bergamot, orange and other pure flower and plant essences.
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Details
Gently cleanse your waves or curls—and define them while taming frizz and increasing shine.
- Use with be curly™ conditioner
- Wheat protein and organic aloe blend expands when hair is wet and retracts when dry to define curl or wave
- A refreshing citrus pure-fume™ aroma with certified organic lemon, bergamot, orange and other pure plant and flower essencesSave money and save plastic when you buy a litre.
- Litres cost 42% less per ml*
- Litres use up to 28% less plastic*
Usage
Massage into wet hair and scalp. Rinse. Follow with be curly™conditioner or intensive detangling masque.